KINeSYS Performance Sunscreen

KINeSYS Inc. - "Protecting the Health of Active Families"

Vision

Our vision is for KINeSYS Inc. to be a pioneer and global leader in the Performance Bodycare and Suncare categories, with a reputation for quality and innovation respected by our business partners and consumers. KINeSYS will prove that a company can be profitable and yet maintain its integrity and ethics.

KINeSYS products will be widely distributed throughout the United States and Canada, with offices in both countries. The products will also be available in other markets including Australia, New Zealand, Europe, Asia, South America, Mexico, and the Caribbean. KINeSYS will be a recognized brand name in all these markets and will be strongly associated with excellence and the highest quality.

KINeSYS will focus on customer service. The products will complement the healthy lifestyle of the KINeSYS consumer and be considered "the best and cool" by this group. The consumer will trust in the quality of all KINeSYS products and a feeling the Company "gives back" to the markets in which it operates.

At KINeSYS we believe that a healthy lifestyle includes an awareness of the environment and respect for environmental issues. We will continue to use the highest quality recyclable materials for our packaging and non-aerosol pumps for our sprayers. KINeSYS products are never animal tested.

KINeSYS was founded on the belief that passion can overcome all obstacles. This same belief today fuels our growth and validates our knowledge that we as a Company and as individuals can make a difference in our own world and the world around us. Passion for the Brand, the Company, our Partners and our Products will ensure our success.

Our mantra of PASSION represents more than just a word to us; it is the embodiment of our daily routine, always operating with the highest level of honesty, integrity and respect:

1 - Powerful - Maximum strength and impeccable timing
2 - Athletic - Stay flexible, fast and strategic to meet goals
3 - Superior - Always strive for excellence & overachieve
4 - Sexy - Aim to be irresistible and compelling
5 - Innovative - Receptive to new means to boost performance
6 - Original -The first and the best
7 - Nimble - React and respond quickly to the needs of the marketplace

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